Overall strategy
The overall strategy of the Company is to differentiate ourselves from our competitors by offering a customer oriented product portfolio of shipping related services, and to do so in close partnership with the customer. The cooperation with the customer will often also include financial partnerships in the form of vessel co-ownership.

The strategy implies that the Company supplies a wide range of services, each of which, however, as standardised as possible and very often supplied in synergy with other services or partners. The aim is to supply the customer with an individualised solution, yet at a competitive price. Our customers also benefit from the economy of scale which the diversity of the Group allows us to exploit.

Competencies and markets
The most important resource of the Company within every business area is competent and motivated employees. The organisation is very flexible, which is necessary as the Company follows a differentiated strategy where the willingness to adapt is what distinguish our products from those of the competitors.

The company operates dry cargo vessels, chemical tankers, barge-systems and container vessels with independent gear/cranes (feeder service). Further, the Company manages various ship technical projects on behalf of customers as well as investment projects, including newbuildings projects.